Real Estate Reality BLOG

When you reach a certain age, you begin realizing that every decision you delay making comes with a price tag. While there are benefits to waiting for some things, other postponements can have a fairl...
Pondering our nation’s 249th birthday, I was reminded of the leaders who overcame tremendous adversity to birth our republic and establish the American dream. My wife and I have visited many key...

🌟 City Spotlight: Fremont, CA – The Crossroads of Innovation and Community Nestled at the southern tip of Alameda County, Fremont is more than just a commuter hub—it’s a thriving...
Fremont Real Estate Market Update: Insights & Advice for Buyers and Sellers The Fremont real estate market remains dynamic, with movement across all price ranges, offering opportunities for b...

Navigating the Hayward Real Estate Market: Insights for Buyers and Sellers Hayward's real estate scene is bustling with activity, and whether you're looking to buy or sell, understanding the curr...

Carl Medford CEO

As a practicing Real Estate Professional and Team Leader, Carl is ranked among the San Francisco East Bay elite. His commitment to professional service and results “better than the rest” has led him to develop state-of-the-art tools guaranteeing the highest levels of customer service and satisfaction. Carl is proud of his “5-Star” Customer Satisfaction Rating given to him by satisfied clients through a national Internet rating system. In addition to his extensive experience as a top-producing REALTOR®, he is also a licensed general contractor who literally knows every facet of homes “from the inside-out.” Carl is featured weekly as a contributor for various venues including the Real Estate Reality column in the San Leandro Times and Castro Valley Forum. He often speaks at real estate events throughout California, and teaches classes at BayEast Association of Realtors. Outside of work, Carl is involved with his local Church, serves on the Board of Streets of Hope, and along with his wife Sheryl has functioned as foster parents with Alameda County’s Foster and Adoptive Services Programs. Carl enjoys gourmet cooking, music, reading, traveling, and spending time with his family.
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When are you planning on buying a new home?

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When are you planning on selling your home?

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